There are no cutesy cupcakes or rustic French decor at Craftsman & Wolves, the Mission patisserie that can best be described as chic. The stylish brainchild of pastry chef William Werner, the bakery is the first project from Outfit Generic, his boutique hospitality group that includes graphic designer Josh Chen.
Styled more like an atelier, the space juxtaposes a palette of blacks and grays with clean lines against brick walls. One glance at the pastry case—that looks straight out of Gucci— and ordering five items is justifiable.
Designed by Zack/de Vito Architecture, the modern cafe is carved out of a former auto garage and focuses on a massive pastry case.
Yes, there are straightforward croissants and scones, but you'll also find chile-inflected cheddar gougeres, sandwiches, picnic boxes and a variety of "cube cakes." And of course, the Rebel Within.